
The Observer is my Sunday newspaper of choice. Decades ago, before the paper was owned and then ditched by The Guardian, I went into the office on a Saturday to do subbing shifts.
Other papers are fatter and fuller, but The Observer holds my loyalty, even though the paper betrayed its staff during the Guardian stitch-up sale to Tortoise Media.
Last Sunday’s front page buoyed my occasionally wavering fealty. It wasn’t the photograph of Nigel Farage and Donald Trump that did it, you’ll not be surprised to learn. It was the headline beneath: The unpopulists.
It is rare to read intelligent criticism of those awful men. And yet scrutiny is what they deserve.
Trump has tamed the US media through bullying, bribery and the fostering of naked partisanship.
In the UK Farage has seemingly struck a devilish pact with the media that lets him off scot-free. That common old phrase, by the way, means to “escape payment or punishment”. And, yeah, that’s how it seems to work with Farage, with the usual suspect newspapers parroting his every word, echoed by the Reform-friendly BBC.
Questions and criticism hardly ever arise – and when they do, Farage suddenly loses his cheery bloke persona and shows himself to be tetchy and thin-skinned. That man does not like sharp questions, especially from a smart woman journalist (witness his appalling treatment of ace interviewer Mishal Husain – “Listen love… you’re trying very hard”).
I honestly don’t understand this. I do not get it at all. It’s a head-meet-wall situation, and one that understandably gives me headaches.
But lately there have been stirrings, whispers on the wind, a flurry of hope raised by slippage in the polls.
Inside last Sunday’s Observer, an analysis piece by Sam Freedman carried another headline to cheer: Farage’s No 10 dream is fading as Reform pulls itself apart.
Towards the end of the report – a heartening read, by the way – Freedman reminds us that Reform UK relies “on a handful of donors who have to be kept happy, most notably Christopher Harborne, a Thailand-based crypto billionaire who has given it £12m…”
The government has just announced emergency measures to overhaul such political donations.
According to a report in The Guardian on Wednesday, “Labour MPs are absolutely delighted that No 10 is at last bringing in changes that will hobble Reform’s ability to raise money from its Thailand-based mega-donor, Christopher Harborne, at the same time as making the electoral system fairer in the eyes of the public.”
Farage, naturally, has stamped his feet and threatened to sue. He also, as you may have heard, flounced out during PMQs, taking his MPs with him, like a petulant school bully pulling his gang behind.
All the new recommendations, including a ban on crypto donations and a cap on overseas donations, are aimed at reducing the risk of foreign interference in UK elections, and were suggested by an independent report from Philip Rycroft.
Sound and long overdue, as this excellent letter in the Metro argues (Julians are a fine tribe).

Farage wants to subvert everything to his own advantage – he has even been gifted his own TV station in the shape of GB News, basically a Reform UK TV station. This breaks all past behaviour and rules about politics and news, but Farage gets away with it.
We need to know who is giving money to our political parties. That way we have a chance of finding out what donors want. This is especially so at a time when the FT has reported that Trump’s State Department is building up a ‘slush fund’ to bankroll pro-MAGA groups in the UK and across Europe.
Reform UK solicits donations in cryptocurrency precisely because it’s easy to hide the origins of such money. For a man who bored on for years about sovereignty and the EU interfering in our way of life, Farage seems very relaxed when right-wing Americans and oil companies shove their spanners in our political works.
I really do hope that Farage and his on-off buddy Trump (relations have cooled, reportedly) are becoming The Unpopulists.
Trump’s popularity in the US seems to be slipping alarmingly (or very pleasingly), while Farage risks wearing everyone down, including himself, by constantly and boringly campaigning all the time. As a political song and dance routine, his act is remarkable for its longevity. But you have to remember that it’s an act, a cynical bit of fakery, a foot-shuffle to fool the people.
To close, I will repeat something I put up on Threads a while back:
“Farage says he wants to be PM but can’t even be arsed to be an MP.”
Surprisingly, that has now been viewed by 1,849 people. Quite an achievement for my low-flying account. And true, too, even if I say so myself.








